archives Deckers Outdoor

• 1/19/12 

  UGG Australia appoints a creative director

  The newly appointed director, who has experience of over 20 years in the footwear industry, had served as Vice President of Product during the previous seven years at Deckers.

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• 10/28/11 

  Deckers banks on UGG brand, cautious on Europe

  Shoemaker Deckers Outdoor Corp raised its full-year revenue outlook for the third time this year on higher demand for its sheepskin boots, but said Europe will remain a concern going into the holiday season.

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• 10/7/11 

  UGG Australia and Tom Brady team up to charm men

  UGG Australia has selected Tom Brady, the American football star as its spokesperson. Its objective: win over a male clientele.

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• 10/3/11 

  Hush Puppies, Sebago driving Wolverine Worldwide...

  Shoe maker Wolverine Worldwide Inc reported a profit that beat market estimates for the seventh quarter in a row and raised its full-year outlook on strong international demand for its lifestyle brands such as Hush Puppies and Sebago.

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• 5/20/11 

  Deckers to buy sports shoes brand Sanuk for $120 million

  Shoemaker Deckers Outdoor Corp agreed to acquire privately-held sports shoe brand Sanuk for $120 million in cash as it looks to tap the brand's customer base in the action sports footwear market.

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• 5/6/11 

  Timberland disappoints as margins shrink; shares plunge

  Timberland Co said it expects margins to remain under pressure this year as the shoemaker battles rising product and labor costs, sending its shares plunging 32 percent.

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• 4/29/11 

  Deckers trumps Street as UGG boots stay popular, sees Q2 loss

  Deckers Outdoor Corp reported a better-than-expected quarterly profit, spurred by continued demand for its sheepskin UGG boots, but said it would post a loss in the second quarter as it changes its business model in some European markets.

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• 4/19/11 

  Deckers Europe recruits Urban Outfitters global president

  Following last week’s announcement of his departure from Urban Outfitters, Stephen Murray’s next career step has been revealed: the URBN global president has left his post in order to join Deckers as its new President of Europe, Middle...

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• 3/8/11 

  Deckers Outdoor Corporation appoints Michael Devine as independent...

  Deckers Outdoor Corporation announced the appointment of Michael F. Devine to its board of directors, effective March 1, 2011. Prior do this, Mr. Devine had served as executive vice president and CFO of Coach Inc since 2001.

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• 2/9/11 

  Dockers says farewell to commercial director for Northern Europe

  Dockers is on a search for a new commercial director for Northen Europe as its current one, Rob van der Vis, is leaving the Levi Strauss's company early March.

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• 2/8/12 

  Teva passe à l'offensive dans l'Hexagone

  Teva, la marque d'outdoor du groupe Deckers, accélère son ancrage hexagonal avec la création d'une équipe commerciale et l'arrivée d'une responsable marketing.

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• 1/18/12 

  Deckers Outdoor nomme son président pour la zone Asie-Pacifique

  Pete Worley quitte la présidence de Teva pour occuper la direction du groupe américain sur la zone Asie-Pacifique. Joel Heath, l’ancien directeur du marketing, prend le relais à la tête de Teva.

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• 1/11/12 

  UGG Australia nomme une directrice de création

  La marque du groupe Deckers Outdoor promeut Leah Larson. Depuis sept ans, la dirigeante était vice-présidente produit.

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• 11/30/11 

  UGG Australia part à la conquête de la clientèle masculine

  En France, les chaussures masculines UGG Australia représentent 15% des ventes. Un pourcentage qui devrait augmenter grâce à un marketing plus ciblé et une nouvelle ligne de chaussants haut de gamme.

• 11/2/11 

  Deckers se renforce en France

  Deckers crée une filiale en France, confiée à Jean Michel Herrault, jusqu'alors country manager de UGG Australia. Il est rejoint par Audrey Beylemans, Céline Francqueville et Thierry Degioanni.

• 10/28/11 

  Deckers bondit de 114% à l’international

  Le groupe américain, propriétaire de UGG, progresse sur ses marques phares et ses modes de distribution. Son chiffre d’affaires au troisième trimestre progresse de 49% par rapport à la même période de 2010. L'international bondit de 114%.

• 9/30/11 

  UGG Australia veut séduire les hommes avec Tom Brady

  UGG Australia s'est choisi le joueur de football américain Tom Brady pour ambassadeur. Objectif: séduire la clientèle masculine.

• 6/29/11 

  Deckers stoppe la distribution de Simple

  Deckers Outdoor Corporation va stopper la distribution de la marque Simple. Une décision qui sera effective au 31 décembre 2011.

• 5/20/11 

  Deckers outdoor reprend la marque Sanuk

  Sanuk, marque spécialisée dans les sandales et chaussures outdoor, rejoint UGG Australia et Simple dans le giron du groupe Deckers outdoor.

• 5/3/11 

  Deckers Outdoor satisfait de sa stratégie wholesale en Europe

  Porté par les lignes estivales de UGG Australia et la refonte de sa distribution européenne, pour son premier trimestre 2011 Deckers Outdoor affiche une croissance de 31% de ses ventes par rapport à 2010. Mais le groupe stagne au niveau...

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• 1/17/12 

  UGG Australia nombra una directora de creación

  La marca perteneciente al grupo Deckers Outdoor promovió a Leah Larson quien, desde hace siete años, era vice-Presidente de producto.

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• 1/13/12 

  UGG Australia nomina una direttrice creativa

  Il marchio del gruppo Deckers Outdoor ha promosso Leah Larson. Da sette anni, la dirigente era la vicepresidente prodotto.

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• 9/30/11 

  UGG Australia vuole convincere l'universo maschile con Tom Brady

  UGG Australia ha scelto il campione di football americano Tom Brady come testimonial. Obiettivo: attirare la clientela maschile.

• 5/23/11 

  Deckers outdoor acquista il marchio Sanuk

  Sanuk, marchio specializzato nei sandali e nelle calzature outdoor, si unisce a UGG Australia e Simple nell'orbita del gruppo Deckers outdoor.

• 4/19/11 

  Deckers Europa assume il presidente di Urban Outfitters

  Urban Outfitters ha annunciato alla fine della scorsa settimana l'addio del suo presidente. Stephen Murray ha lasciato il gruppo americano per acquisire la presidenza della zona Europa, Medio Oriente, Africa del gruppo Deckers.

• 12/20/10 

  UGG Australia annuncia la partnership con Tom Brady

  UGG Australia ha appena annunciato la sua collaborazione con il giocatore di football americano Tom Brady dei New England Patriots per lanciare la sua prima campagna marketing rivolta esclusivamente all’uomo.

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• 1/16/12 

  UGG Australia ernennt neuen Creative Director

  Die Marke, die zum Konzern Deckers Outdoor gehört, befördert Leah Larson. Die Managerin war bereits sieben Jahre lang Vizepräsidentin der Produktabteilung.

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• 9/30/11 

  UGG：1万英镑买来的亿万传奇

  近几年，UGG雪地靴猛然来袭，并成为一种时尚潮流。在好莱坞明星的追捧下，UGG更是到了几乎人手一双的地步。

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• 12/9/10 

  Deckers公司起诉Emu侵犯UGG商标

  Deckers户外用品公司在美国加州起诉Emu Australia，原因是因为它有意误导消费者，令他们相信自己购买的是UGG Australia正货产品，但实际上却并非如此。

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• 3/15/10 

  “史上最丑鞋”UGG何以成摇钱树？

  雪地靴一段时间被人们看成是最丑陋的鞋子，这种鞋就像用带毛的羊皮把脚裹起来后简单缝制而成，粗大蠢笨。但他究竟用什么方法，让这双看起来极为丑陋的鞋子成为潮人们的最爱？

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• 1/29/08 

  美国股市服装零售板块07年绿肥红瘦

  2008新年第一天，国际原油价格创纪录地突破单桶100美元，股票市场上，服装零售企业的股价应声急落。在过去12个月中，零售企业股价不断遭到侵蚀和消减，但据市场人士预测，即将展开的2008年形势将更为严峻。

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• 3/29/11 

  Открытие крупнейшего корнера UGG Australia в Санкт-Петербурге

  В апреле 2011 года в Торгово-Развлекательном центре «Галерея», открывается крупнейший в Санкт-Петербурге корнер UGG Australia в магазине Kurt Geiger.

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• 12/9/10 

  Deckers Outdoor судится из-за товарного знака UGG

  Американский производитель верхней одежды и обуви Deckers Outdoor Corp, которому принадлежит зарегистрированный товарный знак UGG, подал в суд на своего австралийского конкурента Emu Australia Inc.

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• 9/20/10 

  Ugg Australia запускает новые проекты

  Ugg Australia объявляет о запуске нескольких специальных проектов: лимитированной линии обуви, созданной совместно с Saga Furs, и эксклюзивной коллекции Константина Гайдая.

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• 8/9/10 

  Мировые бренды борются против засилья поддельных товаров

  До недавнего времени руководство люкс-холдингов смотрело сквозь пальцы на вопиющее нарушение закона, но с развитием интернета и возрастающим интересом к интернет-маркетингу и продажам, ситуация в корне поменялась.

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